Improved Analytics
For Credit Unions & Lenders
Once a credit union approves a buyer for an auto loan, they traditionally lose all visibility into the rest of the customer’s journey. Lenders have no insight into what vehicles the buyer is shopping for, the actual purchase price, which dealerships they’re visiting, when test drives are scheduled, or how the deal is progressing.
This lack of intelligence leads to lost funding opportunities and an inability to fully support their members when it matters most.
LIFT solves this.
We deliver best-in-class, real-time analytics and intelligence, giving credit unions continuous visibility throughout the entire auto buying process — so they can better serve their members and maximize loan funding success.
More Closed Auto Loans
The premise of LIFT is simple. If you don't know where your customers going you can't help them get there. LIFT provides a solution to assist lenders to help their customers in their auto purchase journey.
With LIFT
With LIFT, lenders have information they need to best serve their customers to purchase an auto with a loan that matches their shopping interests / needs.
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Loan
Auto
Dealer
Connected
Without LIFT
Without LIFT lenders are blind. They lose optics on what auto their customers are shopping for, time of test drive, what dealership they go to, and, ultimately, what Loan they'll close with.
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Disconnected
Happier Auto Buyers
Today’s consumers expect convenient, seamless digital experiences — especially for major purchases like a car.
By delivering a modern, digital-first auto buying process, credit unions can better meet the needs of their members. LIFT helps CUs provide the right loan product, at the right time, with full transparency — creating a true win-win:
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Members get a smoother, better-informed car buying experience and the loan that truly fits their needs.
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The credit union increases loan funding rates, strengthens member relationships, and builds long-term loyalty.
Happy members also become powerful advocates, driving valuable word-of-mouth growth and helping expand the credit union’s membership base.